{"id":6238,"date":"2026-07-10T14:53:03","date_gmt":"2026-07-10T14:53:03","guid":{"rendered":"https:\/\/ceo.com.pl\/en\/?p=6238"},"modified":"2026-07-10T14:53:11","modified_gmt":"2026-07-10T14:53:11","slug":"credit-intermediaries-arranged-pln-124-9-billion-in-loans-in-2025-online-sales-are-closing-in-on-branches-86056","status":"publish","type":"post","link":"https:\/\/ceo.com.pl\/en\/credit-intermediaries-arranged-pln-124-9-billion-in-loans-in-2025-online-sales-are-closing-in-on-branches-86056\/","title":{"rendered":"Credit intermediaries arranged PLN 124.9 billion in loans in 2025. Online sales are closing in on branches"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Credit intermediation companies and firms granting loans from their own funds arranged PLN 124.9 billion worth of loans in 2025, according to Statistics Poland. The market expanded by nearly 14% year on year, while online sales continued to gain ground and are now approaching the share held by traditional branches. The sector still relies predominantly on civil-law contracts rather than standard employment contracts, and the largest value of loans went to customers in the Mazowieckie voivodeship.<\/p>\n\n\n\n<div class=\"pkr-article\">\n\n  <div class=\"pkr-kpi-grid\">\n    <div class=\"pkr-kpi-card\">\n      <div class=\"pkr-kpi-value\">PLN 124.9bn<\/div>\n      <div class=\"pkr-kpi-label\">Value of loans granted<\/div>\n      <div class=\"pkr-kpi-delta pkr-up\">+13.9% year on year<\/div>\n    <\/div>\n    <div class=\"pkr-kpi-card\">\n      <div class=\"pkr-kpi-value\">48,5%<\/div>\n      <div class=\"pkr-kpi-label\">Share of mortgage loans in total sales value<\/div>\n      <div class=\"pkr-kpi-delta pkr-up\">largest segment<\/div>\n    <\/div>\n    <div class=\"pkr-kpi-card\">\n      <div class=\"pkr-kpi-value\">33,9%<\/div>\n      <div class=\"pkr-kpi-label\">Share of online sales in total loan value<\/div>\n      <div class=\"pkr-kpi-delta pkr-up\">close to branch sales<\/div>\n    <\/div>\n    <div class=\"pkr-kpi-card\">\n      <div class=\"pkr-kpi-value\">PLN 1,282.7m<\/div>\n      <div class=\"pkr-kpi-label\">Net profit of surveyed entities<\/div>\n      <div class=\"pkr-kpi-delta pkr-up\">+20.8% year on year<\/div>\n    <\/div>\n  <\/div>\n\n  <div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/ceo.com.pl\/en\/credit-intermediaries-arranged-pln-124-9-billion-in-loans-in-2025-online-sales-are-closing-in-on-branches-86056\/#Credit_intermediation_market_grows_faster_than_in_2024\" >Credit intermediation market grows faster than in 2024<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/ceo.com.pl\/en\/credit-intermediaries-arranged-pln-124-9-billion-in-loans-in-2025-online-sales-are-closing-in-on-branches-86056\/#Online_sales_are_closing_in_on_traditional_branches\" >Online sales are closing in on traditional branches<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/ceo.com.pl\/en\/credit-intermediaries-arranged-pln-124-9-billion-in-loans-in-2025-online-sales-are-closing-in-on-branches-86056\/#Mazowieckie_and_Slaskie_lead_the_market\" >Mazowieckie and \u015al\u0105skie lead the market<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/ceo.com.pl\/en\/credit-intermediaries-arranged-pln-124-9-billion-in-loans-in-2025-online-sales-are-closing-in-on-branches-86056\/#The_sector_relies_mainly_on_civil-law_contracts_not_standard_employment\" >The sector relies mainly on civil-law contracts, not standard employment<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/ceo.com.pl\/en\/credit-intermediaries-arranged-pln-124-9-billion-in-loans-in-2025-online-sales-are-closing-in-on-branches-86056\/#Financial_results_revenue_grows_faster_than_costs\" >Financial results: revenue grows faster than costs<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/ceo.com.pl\/en\/credit-intermediaries-arranged-pln-124-9-billion-in-loans-in-2025-online-sales-are-closing-in-on-branches-86056\/#Shorter_repayment_periods_despite_rising_loan_values\" >Shorter repayment periods despite rising loan values<\/a><\/li><\/ul><\/nav><\/div>\n<h3 class=\"pkr-h3\"><span class=\"ez-toc-section\" id=\"Credit_intermediation_market_grows_faster_than_in_2024\"><\/span>Credit intermediation market grows faster than in 2024<span class=\"ez-toc-section-end\"><\/span><\/h3>\n  <p>Badaniem GUS za 2025 r. obj\u0119to 174 podmioty prowadz\u0105ce dzia\u0142alno\u015b\u0107 po\u015brednictwa kredytowego lub udzielaj\u0105ce po\u017cyczek ze \u015brodk\u00f3w w\u0142asnych. Spo\u015br\u00f3d nich 93 udziela\u0142y po\u017cyczek z w\u0142asnego kapita\u0142u, 77 po\u015bredniczy\u0142o w sprzeda\u017cy kredyt\u00f3w i po\u017cyczek we wsp\u00f3\u0142pracy z bankami, a 4 prowadzi\u0142y dzia\u0142alno\u015b\u0107 mieszan\u0105. \u0141\u0105czna warto\u015b\u0107 udzielonych kredyt\u00f3w i po\u017cyczek wynios\u0142a PLN 124.9bn, co oznacza wzrost o 13,9% w por\u00f3wnaniu z 2024 r. Zdecydowana wi\u0119kszo\u015b\u0107 tej kwoty \u2013 112,3 mld z\u0142 \u2013 trafi\u0142a do os\u00f3b fizycznych, a 12,6 mld z\u0142 do przedsi\u0119biorstw.<\/p>\n  <p>In value terms, the market was dominated by mortgage loans, which accounted for 48.5% of all loans granted, and loans financed from intermediaries\u2019 own funds, with a 44.7% share. Cash loans accounted for only 5.7% of the market, even though this segment recorded the highest number of agreements.<\/p>\n\n  <div class=\"pkr-chart-box\">\n    <div class=\"pkr-chart-title\">Wykres 1. Value of loans granted wed\u0142ug rodzaju (mln z\u0142)<\/div>\n    <div class=\"pkr-chart-wrap\"><canvas id=\"pkrChartTypes\"><\/canvas><\/div>\n  <\/div>\n\n  <h3 class=\"pkr-h3\"><span class=\"ez-toc-section\" id=\"Online_sales_are_closing_in_on_traditional_branches\"><\/span>Online sales are closing in on traditional branches<span class=\"ez-toc-section-end\"><\/span><\/h3>\n  <p>The sales-channel structure illustrates the continuing digitalisation of the sector. In 2025, loans worth PLN 46.3 billion were granted directly through branches, accounting for 37.1% of the total market. This remained the largest channel, but its lead over online sales narrowed significantly. Internet-based sales already reached PLN 42.3 billion, or 33.9% of the market. The remainder was divided among agents (PLN 17.3 billion, 17.3%), direct sales at the customer\u2019s location (PLN 11.6 billion, 9.3%) and telephone sales, which remained marginal (PLN 2.0 billion, 1.6%).<\/p>\n  <p>Importantly, online and branch channels serve very different customer profiles. Among entities granting loans from their own funds, the internet accounted for as much as 72.7% of sales value. By contrast, branches remained the dominant channel among entities cooperating with banks, representing 65.5% of that group\u2019s sales. This confirms that more formalised banking products, such as mortgage loans, still more often require face-to-face contact with the customer.<\/p>\n\n  <div class=\"pkr-chart-box\">\n    <div class=\"pkr-chart-title\">Wykres 2. Value of loans granted wed\u0142ug kana\u0142u dystrybucji w 2025 r. (mln z\u0142)<\/div>\n    <div class=\"pkr-chart-wrap\"><canvas id=\"pkrChartChannels\"><\/canvas><\/div>\n  <\/div>\n\n  <h3 class=\"pkr-h3\"><span class=\"ez-toc-section\" id=\"Mazowieckie_and_Slaskie_lead_the_market\"><\/span>Mazowieckie and \u015al\u0105skie lead the market<span class=\"ez-toc-section-end\"><\/span><\/h3>\n  <p>Geographically, the credit intermediation market remains highly concentrated. The Mazowieckie voivodeship accounted for PLN 41.1 billion in loans, or 32.9% of the total market value \u2014 more than the next three voivodeships combined. \u015al\u0105skie ranked second with PLN 13.7 billion (11.0%), followed by Dolno\u015bl\u0105skie with PLN 10.7 billion (8.6%). The lowest values were recorded in Podlaskie (PLN 2.2 billion) and \u015awi\u0119tokrzyskie (PLN 2.3 billion).<\/p>\n\n  <div class=\"pkr-chart-box\">\n    <div class=\"pkr-chart-title\">Wykres 3. Value of loans granted wed\u0142ug wojew\u00f3dztw w 2025 r. (mln z\u0142)<\/div>\n    <div class=\"pkr-chart-wrap\"><canvas id=\"pkrChartRegion\"><\/canvas><\/div>\n  <\/div>\n\n  <h3 class=\"pkr-h3\"><span class=\"ez-toc-section\" id=\"The_sector_relies_mainly_on_civil-law_contracts_not_standard_employment\"><\/span>The sector relies mainly on civil-law contracts, not standard employment<span class=\"ez-toc-section-end\"><\/span><\/h3>\n  <p>At the end of 2025, the surveyed entities employed a total of 17,200 people. However, the clear majority \u2014 9,700, or 56.4% \u2014 worked under mandate contracts, agency agreements, contracts for specific work or management contracts. Only 5,100 people, or 29.6%, were employed under standard employment contracts or on the basis of appointment, nomination or election. A further 2,500 people, or 14.3%, operated under the Entrepreneurs\u2019 Law as self-employed individuals. This model was particularly visible among entities cooperating with banks, where every person employed under a standard employment contract was accompanied by more than five people working under civil-law contracts or as self-employed contractors. The distribution network consisted of 1,124 branches and representative offices.<\/p>\n\n  <h3 class=\"pkr-h3\"><span class=\"ez-toc-section\" id=\"Financial_results_revenue_grows_faster_than_costs\"><\/span>Financial results: revenue grows faster than costs<span class=\"ez-toc-section-end\"><\/span><\/h3>\n  <p>Statistics Poland presented financial data for 122 entities keeping full accounting records, for which credit intermediation or lending was the sole or dominant activity. Total revenue generated by this group increased by 15.6% to PLN 8,009 million, while costs rose more slowly, by 13.3%, to PLN 6,342 million. As a result, the net profit of the surveyed entities increased by 20.8%, from PLN 1,062.1 million to PLN 1,282.7 million. Of the 122 enterprises, 97 generated a combined net profit of PLN 1,365 million, while 25 reported total losses of PLN 82 million.<\/p>\n  <p>The value of assets held by the surveyed entities increased by 14.0% to PLN 21,649 million. Non-current assets, representing 51.3% of total assets, slightly exceeded current assets, which accounted for 48.7%. On the liabilities side, liabilities and provisions represented 81.3% of the balance-sheet total, while equity accounted for 18.7%.<\/p>\n\n  <div class=\"pkr-chart-box\">\n    <div class=\"pkr-chart-title\">Chart 4. Financial results of 122 credit intermediation entities (PLN million)<\/div>\n    <div class=\"pkr-chart-wrap\"><canvas id=\"pkrChartFinance\"><\/canvas><\/div>\n  <\/div>\n\n  <h3 class=\"pkr-h3\"><span class=\"ez-toc-section\" id=\"Shorter_repayment_periods_despite_rising_loan_values\"><\/span>Shorter repayment periods despite rising loan values<span class=\"ez-toc-section-end\"><\/span><\/h3>\n  <p>One notable development is the shortening of the average repayment period for most credit products. The average repayment term for a mortgage loan fell from 366 to 299 months, for a cash loan from 81 to 75 months, and for a cash advance from 42 to 33 months. The only increase was recorded for loans granted from intermediaries\u2019 own funds, where the average term rose from 16 to 18 months. Shorter lending periods combined with higher sales values may indicate improving customer creditworthiness and lower financing costs in 2025.<\/p>\n\n  <div class=\"pkr-callout\">\n    <strong>Methodology.<\/strong> The data come from Statistics Poland\u2019s survey \u201cActivity of Credit Intermediation Enterprises in 2025\u201d, which covered 174 entities engaged in credit intermediation or granting loans from their own funds. Financial data covering revenue, costs, net profit and the balance sheet relate to 122 entities keeping full accounting records, for which this activity was the sole or dominant line of business. The 2024 data are presented for the population surveyed in 2025 and may differ from the figures published in the preliminary release dated 10 July 2025.\n  <\/div>\n\n  <div class=\"pkr-source\">Source: Statistics Poland. 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}\n\n    try {\n      var elFin = document.getElementById('pkrChartFinance');\n      if (elFin) {\n        new Chart(elFin.getContext('2d'), {\n          type: 'bar',\n          data: {\n            labels: ['Revenue', 'Costs', 'Net profit'],\n            datasets: [\n              { label: '2024', data: [6927.1, 5596.2, 1062.1], backgroundColor: navy, borderRadius: 4 },\n              { label: '2025', data: [8009.1, 6342.4, 1282.7], backgroundColor: amber, borderRadius: 4 }\n            ]\n          },\n          options: {\n            responsive: true,\n            maintainAspectRatio: false,\n            plugins: { legend: { position: 'bottom' } },\n            scales: {\n              y: { beginAtZero: true, grid: { color: gridColor } },\n              x: { grid: { display: false } }\n            }\n          }\n        });\n      }\n    } catch (e) { console.error('pkrChartFinance error', e); }\n  }\n})();\n<\/script>\n","protected":false},"excerpt":{"rendered":"<p>Credit intermediation companies and firms granting loans from their own funds arranged PLN 124.9 billion worth of loans in 2025, according to Statistics Poland. The market expanded by nearly 14% year on year, while online sales continued to gain ground and are now approaching the share held by traditional branches. The sector still relies predominantly [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3669,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","jetpack_publicize_message":"Poland\u2019s credit intermediation market continued to expand in 2025. Credit intermediaries and companies lending from their own funds arranged loans worth PLN 124.9 billion \u2014 13.9% more than a year earlier.\n\nMortgage loans accounted for almost half of total sales value, while online channels generated PLN 42.3 billion and moved closer to traditional branches. The sector also reported strong financial results, with net profit rising by 20.8% to nearly PLN 1.3 billion.\n\nMazowieckie remained the country\u2019s largest regional market, accounting for almost one-third of the total value of loans arranged.","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[6],"tags":[2783,2669,64],"class_list":["post-6238","post","type-post","status-publish","format-standard","has-post-thumbnail","category-finance","tag-contrast","tag-gus","tag-poland"],"jetpack_publicize_connections":[],"_links":{"self":[{"href":"https:\/\/ceo.com.pl\/en\/wp-json\/wp\/v2\/posts\/6238","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ceo.com.pl\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ceo.com.pl\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ceo.com.pl\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ceo.com.pl\/en\/wp-json\/wp\/v2\/comments?post=6238"}],"version-history":[{"count":0,"href":"https:\/\/ceo.com.pl\/en\/wp-json\/wp\/v2\/posts\/6238\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ceo.com.pl\/en\/wp-json\/wp\/v2\/media\/3669"}],"wp:attachment":[{"href":"https:\/\/ceo.com.pl\/en\/wp-json\/wp\/v2\/media?parent=6238"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ceo.com.pl\/en\/wp-json\/wp\/v2\/categories?post=6238"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ceo.com.pl\/en\/wp-json\/wp\/v2\/tags?post=6238"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}