Tag: CRM
Europe’s Dependency on Critical Raw Materials Raises Concerns
The energy transition will not be possible without critical raw materials. Cobalt, lithium, nickel and other metals are vital for changing the way we produce and use energy, indispensable for everything from electric vehicles...
When will business appreciate the Internet of Things?
The Internet of Things (IoT) is a very broad concept, and as a result, the array of potential applications is equally vast. This ranges from popular wearable solutions like watches, bands, sensors mounted on...
Product is not enough. Retail chains build their strategies based on customer experience
Customer-oriented strategies are the foundation of business in the retail trade. The growing expectations of customers are forcing retail chains to create holistic, personalised shopping experiences, based on the knowledge of behavioural psychologists and...