Visits to online sportswear stores may disrupt body self-perception among women
- "Online stores offering sportswear post product photos featuring models with a hard-to-achieve physique. Interaction with such an image leads to a lower sense...
Product is not enough. Retail chains build their strategies based on customer experience
Customer-oriented strategies are the foundation of business in the retail trade. The growing expectations of customers are forcing retail chains to create holistic, personalised...